Rhetorical Analysis Essay Purpose Statement/Design Plan

Zach Davis

Purpose Statement/Design Plan

Statement of Purpose

Purpose:

The purpose of my rhetorical analysis essay is to point out the strategies that particular written and visual arguments can employ. My topic is four Pro-America World War II propaganda posters made by the United States government. The ideas of the posters surround the ideas of not wasting gas, particularly in cars, young college age kids going off the war, women working back at home, the government and the work force working together, and the making of war weapons and materials. One of the reasons analyzing posters can be useful is that it requires you to understand not just what writers are saying, but also the purposes and motivations behind their ideas/arguments. In other words, you can find deeper meanings behind the idea of the poster. 

Audience:

My audience will consist of my scholarly peers. I want to go broaden their concept of World War II United States propaganda, and the idea of how to interpret other war propaganda posters. 

Context:

The reason why I am writing this rhetorical analysis essay, is simply because it is a school project. Obviously, my class will be comfortable with this way of communicating, because it is a class assignment and everyone has to write a rhetorical analysis essay. Most of the text will consist mainly of my analysis of the three rhetorical appeals of ethos which deals primarily with credibility, logos which is the logic of the writer’s argument, and pathos which deals with emotion. All that will be written within a 3-4 page paper between 1200-1500 words. In regards to testing my subject matter, I will read my essay to my family and see how they feel about it.

Purpose Statement:

The purpose of my rhetorical analysis essay is to point out the strategies that particular written and visual arguments can employ. My topic is five Pro-America World War II propaganda posters made by the United States government. The ideas of the posters surround the ideas of not wasting gas, particularly in cars, young college age kids going off the war, women working back at home, the government and the work force working together, and the making of war weapons and materials. One of the reasons analyzing posters can be useful is that it requires you to understand not just what writers are saying, but also the purposes and motivations behind their ideas/arguments. In other words, you can find deeper meanings behind the idea of the poster. This can be a very powerful tool for writers who are trying to make a real difference in the world.

My audience will consist of my scholarly peers. I want to go broaden their concept of World War II United States propaganda, and the idea of how to interpret other war propaganda posters. I feel that most young people in the world know none to little information about world conflicts such as war.

The reason why I am writing this rhetorical analysis essay, is simply because it is a school project. Obviously, my class will be comfortable with this way of communicating, because it is a class assignment and everyone has to write a rhetorical analysis essay. Most of the text will consist mainly of my analysis of the three rhetorical appeals of ethos which deals primarily with credibility, logos which is the logic of the writer’s argument, and pathos which deals with emotion. All that will be written within a 3-4 page paper between 1200-1500 words. In regards to testing my subject matter, I will read my essay to my family and see how they feel about it. Using with the three ethical appeals correctly can make a paper or poster more believable and more interesting to the reader.